The Brenthaven Elite Sleeve II comes inside a large plastic bag. The plastic bag itself is made of low density polyurethane (#4 plastic) and it should be recyclable in most recycling facilities.
The Brenthaven Elite Sleeve II in its plastic bag
Asides from the plastic bag as packaging, the notebook sleeve has a large paper shell that slides across it. At the front, the paper describes the main features of the Elite Sleeve II which are “100% Lifetime Guarantee”, “Protection Leader” and “Zero Impact™ on Our Environment”. As we will see later, Brenthaven do their best to minimize the impact of their products on the environment.
The front of the Brenthaven Elite Sleeve II
At the back of the paper, we see additional features of the product, such as “External shell is made of durable, water-resistant material” and “Magnetic flap or tuck-away closure”. There is also a large picture that describes the features on the notebook sleeve.
Although it is mentioned that the laptop sleeve supports 15” notebooks, it is important to realise that up-to 15.4” notebooks are supported. 15.6” notebooks will not fit inside the sleeve. The packaging should have mentioned this by having a section dedicated to specifications of the sleeve. In particular, the internal dimensions should be shown to allow users to know exactly if their notebook is supported.
The back of the Brenthaven Elite Sleeve II
To reinforce the notebook sleeve for presentation and shipping, Brenthaven includes a large cardboard piece inside the Elite Sleeve II. As it was mentioned earlier, Brenthaven takes pride in their “Zero Impact™” initiative which has ultimate goal to make the company carbon-neutral. To minimize waste, the cardboard piece has six perforated circles. Once punched out, these can be used as cup holders. This is an interesting idea by Brenthaven. However, I feel that Brenthaven could have gotten away by not including the cardboard piece altogether because the Elite Sleeve II on its own is already quite stiff. I feel that the cardboard piece with the cup holders is more for advertisement than anything.
Cup holders are included in the cardboard piece
In terms of package contents, only a small pamphlet is included. The pamphlet has information regarding the company’s goals and initiatives. The pamphlet also mentions that customers willing to give their feedback on the product will receive 15% off their next purchase from Brenthaven’s online store.
The included pamphlet with various information
